electric/hybrid

CUPRA aiming to entice first-time EV drivers with a UK-first three-month return option

CUPRA is trying to entice first time electric buyers with a unique three-month return option on its CUPRA Born aimed at providing reassurance for retail buyers who are considering buying an EV but still have concerns about how it will affect their lifestyle.
CUPRA aiming to entice first-time EV drivers with a UK-first three-month return option
Courtesy of CUPRA.

The award-winning CUPRA Born is being offered in the UK with a unique three month return option for drivers who are yet to be fully convinced that an EV is for them. This arrangement takes the risk out of transitioning to a fully electric vehicle, providing additional peace of mind for drivers and enabling them to experience the battery range, driving experience and charging offered by CUPRA in particular.

The new offer, named 'Love Me or Leave Me', is available now and if after three months the owner decides to hand back the vehicle, CUPRA will return the deposit (subject to damage/excess mileage etc) whether the car was purchased outright or financed. The scheme is offered on qualifying vehicles ordered from CUPRA's current stock.

Available across all model variants of CUPRA Born, including the high-performance CUPRA Born VZ which packs a 326PS electric powertrain delivering a 0-62mph time of just 5.6 seconds, the scheme gives drivers access to a vehicle that CUPRA claims is one of the most practical and dynamic electric cars on the market.

“It is safe to say that the new scheme is ground-breaking and will give many drivers who have considered an electric car the impetus to make the leap” said Marcus Gossen, Director of SEAT and CUPRA UK. “CUPRA Born is already a compelling proposition, bringing performance, great range, sporty styling and an outstanding interior into one package that owners tell us they love. But, if the experience doesn't suit their lifestyle and a driver doesn't gel with EV ownership, they can hand the keys back after three months.”

To further support drivers as they transition to EVs, CUPRA has partnered with leading energy supplier OVO to offer CUPRA electric vehicle owners up to 10,000 complimentary miles when they add its Charge Anytime tariff to an OVO energy plan. Charge Anytime allows smart charging at home for just 7p per kWh, any time, day or night.

CUPRA has also teamed up with Ohme to offer a free home EV charger. It easily integrates any home charging tariff, enables users to schedule charging and offers full mobile app control for managing charging and keeping track of electricity usage and costs.

“Ohme is committed to ensuring that no driver is left behind in the transition to greater e-mobility” added David Watson, Ohme CEO. “This is an exciting and innovative new scheme from CUPRA and Ohme looks forward to continue to work with them as their official home EV charging partner as well as with OVO to bring low cost, low CO2 EV motoring to more drivers.”

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CUPRA

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