he company's newly published market report says interest in E-bikes is being fueled primarily by health and environmental concerns, and that integration of E-Bikes with smartphones is one of the major trends being witnessed in the market.
According to Technavio's analysts, the demand for cycle connectivity and telematics -- the ability to pinpoint the bike's location using GPS -- is increasing steadily and improving the overall riding experience of the cyclists.
With an increase in riders’ interaction with personal mobile devices, their demand for better user interfaces in e-bikes is also increasing, the report says.
The analysts also believe an interest in connectivity to access enhanced entertainment and information systems while on-the-go is also accelerating the demand for connected e-bikes.
Environmental concerns
The report found that as a growing number of governments around the world impose regulations intended to reduce vehicle emissions, consumers are switching to E-bikes as a pollution-free alternative to meeting their transportation needs.
“Apart from being environment-friendly, e-bikes are also considered a mode of exercising, which enable people to become healthier," a senior analyst at Technavio said in a press release announcing the research findings.
"E-bikes make cycling easier for more individuals by providing motorized assistance in certain situations, such as riding uphill and can be used in cardiac rehabilitation programs. Exercise-based cardiac rehabilitation programs can significantly reduce the chance of cardiac disease-related deaths in people,” the analyst said.
Market Analysis
The Asia-Pacific region continued to lead the world in E-bike use in 2017, the year the research was being compiled, accounting for nearly 89 percent of the market. While the region is expected to dominate E-bike use and adoption through 2022, its overall marketshare will like go done 4 percent as other adoption increases in other parts of the world, the report said.
