“It takes a lot of electricity to brew the King of Beers so we are excited to transition to 100 percent renewable electricity for all Budweisers brewed around the world,” said Brian Perkins, Global VP at Budweiser.
Forty-one million Budweisers are sold on average every day around the world, and switching to renewable electricity in Budweiser brewing operations will correspond to taking approximately 48,000 passenger cars off the road every year.
Because wind, solar and hydropower on the grid is unpredictable, most green energy companies sell their customers fossil fuel-based energy coupled with renewable energy credits. By contrast, Drift is able to provide business and consumers with 100 percent renewable, always-on electricity, not credits or off-set certificates.
The company uses artificial intelligence and machine learning to determine how much energy will be needed the next day by factoring in things like an individual customer’s daily energy use over time as well as zipcode-level microclimate weather data estimates. Drift then turns to its network of peer-to-peer energy producers—ranging from skyscrapers to hydroelectric dams and wind and solar farms—to procure power for consumers. In the event that demand outstrips supply, Drift uses high-frequency trading to reduce or eliminate price spikes altogether.
Drift’s technology allows it to source power directly from a growing network of independent renewable energy producers. As Drift expands its network of peer-to-peer energy producers over the next two years, it expects to lower prices even further by creating a more efficient and price competitive electricity market. The company’s entire value proposition is helping consumers to save while saving the planet.
Following the successful growth of its residential electricity business in New York City, Drift has expanded its service to commercial businesses—both large and small. Now enterprises of all size can benefit from Drift’s ability to increase the amount of renewable energy they consume while lowering prices.
