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German leadership in solar inverters market threatened by Asian competition

On the heels of German module manufacturers, German producers of PV inverters are now coming under pressure from Asian competitors. Though six out of 10 inverters sold worldwide are currently produced in Germany, the country’s leading position is endangered due to excessively high costs for components, indicates research by the solar power magazine, PHOTON International.

PHOTON International point out, for example, that market leader SMA Solar Technology AG pays about twice as much for its components as lesser-known Korean manufacturer Dasstech Co. Ltd. The Korean company does not keep production costs low by copying available inverter concepts, but rather by investing heavily in R&D efforts.

50% cheaper to produce in Asia

The experts at PHOTON Laboratory have calculated the costs for all 338 components used in a Dasstech inverter (the Soleaf DSP-123KH), using list prices for small quantities. The result was a total component cost of €172 for a device with a nominal power of 3.3 kW – that is equal to 5.2 euro cents per W. That is less than half the figure that worldwide market leader SMA reported as its average material costs for the first half of 2010.

Typical sales prices for inverters with around 3 kW of power range from 25 to 40 euro cents per W – so five to eight times more than Dasstech’s material costs. And Dasstech’s average costs are actually even lower, assuming the purchase of components in large quantities at a discount. “In light of such differences in material costs, manufacturers such as SMA are faced with a huge strategic challenge,” says Philippe Welter, publisher at the PHOTON Group. “They have to trim their inverter designs to reduce costs as quickly as possible. Otherwise established players will surely lose the coming price wars. And then Asian companies will divide the market up among themselves.” Asian cell and module manufacturers managed to take the lead in just a few years with their superior cost structures, leaving German manufacturers lagging behind.

“German inverter manufacturers could also be overrun by effective competition from the Far East,” warns Welter.

The quality of the components used in Dasstech’s products does not differ from that of products used by other manufacturers. Rather, the Soleaf inverters benefit from the company’s significant investment in development. Dasstech has developed a proprietary solution for its circuitry, only using the components it really needs. This strategy requires greater R&D effort, but it pays off in mass production. Other inverter manufacturers tend to rely on suppliers and purchase prefabricated electronic components, which are then frequently over-dimensioned for the task required, consisting of several sub-components, and are therefore often quite expensive.

Although Dasstech’s inverters performed much worse in PHOTON Laboratory’s inverter test when compared with most SMA devices that were tested so far, the disappointing results were primarily related to immature control software. Such issues could be remedied quickly, as was proven by other manufacturers – at least more quickly than it would take to adapt resource – and cost-intensive device designs to a cheaper concept.

For additional information:

PHOTON International

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